Startups in various niches are growing up at every passing second. Budding entrepreneurs with fantastic ideas reign the business landscape, making way for new inventions. However, the emergence of startups has made the business landscape extremely competitive. Survival of the fittest amidst this cut-throat competition totally depends on how effectively you serve your customer relationships. Here comes the CRM- vital to managing and streamlining your customer relationships. But, with so many software products in the market, it’s easier to get baffled. Finding the best CRM for startups thus seems challenging.
The ideal software is one that automatically and accurately tracks the valuable customer insights that really matter. It simplifies daily manual tasks by automating them and tracking interactions for better understanding. There’s practically nothing other than CRM to keep your customers engaged and well-managed throughout the sales cycle.
Here’s a look at a few CRM platforms that stood the test of time and were trusted by most of the successful startups of the time: HubSpot, ConvergeHub, Salesforce, Zendesk, Salesmate, and Pipedrive. Read through the reviews about these preferred CRM software products to find the perfect one for your business.
These enterprise-grade CRMs are designed to keep a growing company’s needs in mind. Customer management is often the biggest problem that startups must deal with. They do not have enough resources to take care of the different aspects of the business process. With a CRM, they can automate most of their tasks with the highest level of accuracy. Management becomes way more hassle-free when you have a CRM.
Regarding CRMs, HubSpot is no less than an inspiration for many startups. This CRM is one of the most widely used products global enterprises use to automate customer interactions.
With HubSpot, companies receive many features, including sales workflow, marketing automation, and CRM analytics. It can be seamlessly integrated with other third-party customer service and marketing tools. So, it leaves space for you to share data between various apps, boosts, and supports your company’s operation.
One of the best parts of using Hubspot is that it helps us identify the right audience so that you get the opportunity to reach out to them, nurture them and eventually translate them into paying customers. It allows running inbound marketing campaigns via one platform.
HubSpot CRM Subscription: You can sign up for a demo of Hubspot CRM before you pick. So, if you want to start without investing much fortune, HubSpot can be a great choice. However, it will be chargeable when you want to scale up. It becomes difficult for many startups to afford at the initial stage.
HubSpot CRM Features:
- Lead scoring system
- Lead management system
- Email campaigns and automation
- Sales pipeline management
- Social media integration
- Contact relationship management
- Collaboration tools for teams
- Reporting and analytics dashboards
ConvergeHub steals the spot for being the most used CRM software by SMEs in 2022. For businesses of any range, this software is a perfect investment option.
This software automates all the repetitive tasks of selling. Sales reps get to focus on closing the deals with their leads. ConvergeHub arms the sales reps with complete details about the leads and customers, which they can use as per the requirements.
When you are using ConvergeHub for your startup, you can use the software to manage business sales, marketing, billing, and support. Investing in one software will solve many customer relationship management tasks all alone.
ConvergeHub CRM Subscription: Though ConvergeHub charges a nominal cost to start, it is worth the investment. It is not free from the start, but it doesn’t make you lose thousands of dollars when you want to upscale. The Starter Pack of Convergehub is exclusively designed for startups planning to scale up.
The starter pack starts at $9/month, or you can check the free trial before you choose the package according to your business requirements. You can choose yearly or quarterly billing as you deem fit.
ConvergeHub CRM Features:
- Automated sales and marketing tasks
- Eliminate redundant work and increase efficiency
- Fast-track growth and accelerate your development plans
- Fantastic customer support
- Dynamic billing process
- Quick setup
- Secure, fast, and high-availability via Amazon cloud data centers
Salesforce is one of the most preferred software for enterprises. It is an integrated CRM software that comes with multiple customizable options. With Salesforce, you get all the essential tools for sales, marketing, and more that serve every aspect of your business.
This software can help your business to grow revenues by up to 5X, pushing the right products for marketing. With Salesforce, your sales reps can approach the right customers when it’s time. The best part is, Salesforce keeps getting every year with new features rolling out at frequent intervals.
Salesforce CRM Subscription: You can opt for a monthly or annual subscription for this. However, you can try for free for 14 days before investing. Add-ons can increase investments as well.
Salesforce CRM Features:
- The integrated platform, AI app development
- Ease of design and implementation at high speed with high ROI
- Scalable and flexible CRM
- Connect sales, marketing, services, commerce, and IT together for the best result
- Dashboards show a visual representation of data
- Improved messaging with automation
- polished, trustworthy reporting
- Proactive service
- Simplified collaboration
- Efficiency enhanced
Among the top picks of CRM software in the current scenario, Zendesk certainty is the one that deserves special mention. This integrated and well-designed software product helps startups and enterprises build conversational customer relationships and take them to the next level.
The dashboard of Zendesk is super impressive. This navigates easily, and they have a ready tutorial on each feature as you log into the software for the first time.
Zendesk CRM Subscription: Zendesk offers multiple subscription plans as you plan to scale up. Also, it offers a free trial to make your investment decision on CRM software a bit easier.
Zendesk CRM Features :
- Long-term customer relationship
- Customer context and AI capabilities
- Unified view of each customer interaction
- Builds long-term relationships
- Automation of workflows
For any growing startup, Salesmate is the one to go forward with. With its powerful automation functionalities, it helps streamline sales, marketing, and customer support process simultaneously.
It is an easy-to-use CRM that enables you to create scalable processes. It offers advanced features like workflow automation, marketing automation, sales automation, live chat, web forms, analytics, and 700+ integrations.
You can automate your workflows with a 360° view of the sales pipeline and make informed decisions. With Salesmate, you can build rich customer experiences at every point with your customers. Also, the multiple communication channels help you with seamless communication.
Salesmate CRM Subscription: With Salesmate, you get 15 days of the free trial before making the purchase.
Salesmate CRM Features:
- Web forms
- Marketing automation
- Sales automation
- Sales sequences
- Built-in calling and texting
- Email automation
- Contact management
- Workflow automation
- Sales pipeline management
- Live chat
- Sales reports and forecasting
- Integration with 700+ apps
- Shared team inbox
If you are looking for incredible customer service features, Pipedrive is the software for the startup. Pipedrive integrates other marketing automation tools without interrupting the workflow.
The super-flexible CRM software is wonderful for new startups that require various marketing automation capabilities in one place. Pipedrive enables you to stay on top of things without employing highly skilled workers for mundane tasks in sales, marketing, and more.
Pipedrive enables customized data fields and workflows for distinct business processes which evolve over time. As the CRM system comes with mobile apps for both iOS and Android, you can access it from anywhere.
Pipedrive CRM Subscription: Pipedrive offers annual subscription.However, no matter which plans you choose, you can try it free for 14 days, just like most other startup CRMs.
Pipedrive CRM Features:
- Lead Management
- Automation of marketing and sales
- Reporting and analytics
- Integrated CRM for easy contact management
- Tracks clear workflow from Lead to Closed (Lost or Won)
- Email marketing campaigns
- Social media marketing analytics
- Integrating blogs and website
- Multiple customizable sales pipelines
Investing in a CRM is one of the best steps that a startup can take to accelerate its growth. When you automate most of your manual and repetitive tasks, you get enough time to invest in the core jobs like consulting and business development. Moreover, with a CRM, you can nurture your customers, who can serve as your regular income stream. When your customers are the secret behind your success, investing in a CRM makes sense. Without one, the sales and marketing teams of your startup will encounter hard times meeting their targets.
So, what are you waiting for? Make the most of your customer management by investing in a feature-rich CRM Software. Read through these software features and decide what’s the best fit for your business.