Alexa Ways CRM Platform Can Decrease the Costs for Your Business

8 Ways CRM Platform Can Decrease the Costs for Your Business

CRM | by Patricia Jones
CRM Platform

Are you still in the era of printing out documents and adding your comments by pencil?
Are you still printing documents and adding them to your file folders?
Well, if it is so, then CRM platform can help you to become more digitally organized and therefore reduce costs in your office. Many among us use social media to advertise our businesses online yet we still incur a high paper wastage that costs us both money and time.

According to a recent survey done in 2017, it has been found that 58% office in Europe store paper records on their office premises rather than adopting a digital system, and out of them 2% of businesses have no structure for archiving their client communications.

58% office in Europe store paper records on their office premises rather than adopting a digital system, and out of them 2% of businesses have no structure for archiving their client communications. - Superoffice Click To Tweet

So how can create an exceptional customer service, bring in loyal customers, and at the same time lessen the use of administering papers? A digital record management gives you:

  • Improved business process through speedier retrieval and access of information
  • Make better-informed decisions through faster access to all right information
  • Better service delivery as the right information can be located quickly
  • Reduced staff time looking for information
  • Lesser compliance cost and increased ability to provide timely, accurate and transparent responses
  • Cost savings from less storage, creation, handling, and retrieval of paper records

Every business initiative starts with a singular person and so here are 8 workable tips on how you can organize your day and be on the way to digitally manage your growing organization.


  1. Plan your tasks and activities ahead

When you have several ideas and a multitude of agendas on your mind, it is impossible to do ‘everything’ at once. Therefore, sit in front of your diary and plan the different tasks over a period of time. However, make sure that your hard priorities do not get disturbed and so keep some open room for unexpected and important tasks that may come up in-between.

  1. Log everything

As with your database, your dairy is only good if you keep it updated every day. Write down in your dairy everything right from your colleague’s birthday to ordering flowers and management meetings. Not only does this help you but it also provides your colleagues and not to forget the front desk, an overview of your day or week. However, remember to make all your private bookings only visible to you.

  1. Avoid the Print button

Although it may depend on the job that you have as to what is really necessary to print. Nevertheless, in truth, most of us do not need much paper in this today’s digital world. Hence, if you use a CRM platform you can easily save all your documents, emails, and activities as Projects in your CRM platform.

  1. Share electronically

Use a CRM system to share your documents and emails, since using a CRM platform you can have all your information stored in one place where they are traceable. Additionally, you also save time by not having to send an email to for example your sales group, and the possibility that your “crucial” messages do not get lost inside hundreds of other emails. You can also use applications like WeTransfer or FTP for sharing bigger files.

  1. Use electronic templates

There are several organizations that waste a lot of their time building templates for advertising, sales offers, invitation and others. However, if you digital library available for your organization you will not only save money but also a lot of time by not inventing new templates and instead focus on your original work. Moreover, doing this will ensure a uniform profile and verbiage in all your outbound communications, which will be in accordance with the policy upheld by your company.

  1. Reporting

Are you getting tired of endless hours putting together Excel spreadsheet with the latest sales figures in your sales pipeline? Today we all have to put in our optimal performances and show results to the management, and to do that we need to take out data from several sources, for example, sales by week, months or quarters or by the open rates on the e-marketing mailers. However, if we have a CRM platform, we can easily find all the sales data in one system and therefore take out standard reports or even if needed add an Analytics module to get the data reproduced in chart formations on the CRM’s dashboard.

  1. Contact information

Have you ever used Google or Yahoo to find company information or looked into a corporate website to find out information about a contact person? It is true that when a company does not have a contact database or a business directory, it becomes time-consuming for the employees of that organization to quickly find the relevant information. Therefore, having all the personal and company data in one place benefits the organization in several ways. Hence if your organization have a CRM platform you can search for everything, for example, if you just have an email address you can search for all the related information tagged with the email which is there in your CRM’s database.

  1. Mailing lists

Are you buying your prospect lists from external agencies, if you do, we recommend to not to do it anymore? Start building your own prospect list, since this proves to be better leads and cheaper in the long run. Adding a call to action buttons to your website, getting subscribers through your social media channels and blogs or you can do it even by collecting emails at business conferences and do not forget to add these contacts to your CRM so that you can send them direct mailers using your CRM’s database.

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