Why SMBs Can Ditch Salesforce to Adopt ConvergeHub

Salesforce is expensive and complex. But , at the same time complex as well. However, ConvergeHub has emerged as a true Salesforce alternative for all the right reasons.

The first name that often crosses our mind while talking about CRM is Salesforce. It’s a CRM giant and for all the right reasons. It comes with all the feature that makes it a clear winner in any cases. However, Salesforce comes with a hefty price tag along with a complex interface. And, that’s where ConvergeHub emerges as a compelling Salesforce alternative.

What’s ConvergeHub? What Makes it a Great Salesforce Alternative?

ConvergeHub is an all-in-one CRM Software designed fr the SMBs. This robust platform is crafted to track , organize and manage data from all four departments – marketing, sales, support and billing/accounts. Let’s go in-depth into the data and explore why ConvergeHub might be the perfect fit for your growing business. 

Pricing point: A Clear Winner

Investing in a CRM software is a substantial investment. Quite obviously, SMBs will compare the prices before investing in it. Many SMBs cannot afford such extensive investment during the initial phase of their establishment. But their requirements are no less than of a big enterprise. In fact, things are more scattered in every department and as they plan to scale up, they desperately need a systematic approach. They need a CRM that comes with all the functionalities, but not that pricey. Salesforce does not match with this criteria. On the contrary, ConvergeHub offers quite an affordable option. Their plans start at $9 per user per month, significantly lower than Salesforce’s base price of $75 per user per month. This translates to substantial savings, especially for larger teams.

Here’s a table on the feature-specific comparison.

FeaturesSalesforceConvergeHub
Starting Price$75/user/month$9/user/month
Automation CapabilitiesRequires additional licensesIncluded in all plans
Service FeaturesRequires additional licensesIncluded in all plans
Contract lengthYearlyQuarterly or Yearly

Ease of use: Streamlined Interface

There’s a lot of powerful features in Salesforce, to be honest. But then, it comes at the cost of complex interface. Extensive training ad comprehensive hand holding is required to use the product at its full potential. Often the SMBs do not have this high-level of technical expertise

for such extensive hand holding process. Without it, SMBs often find it difficult to navigate its various modules effectively. On the other hand, ConvergeHub is widely preferred by the users for its ease of use. ConvergeHub boasts a user-friendly interface that requires minimal training. Its intuitive design allows users to get started quickly, maximizing their productivity and minimizing on boarding costs.

Focus on SMB Needs: Tailored Features for Growth 

As mentioned earlier, Salesforce is the CRM giant and obviously made for the companies with complex business structure. This enterprise CRM platform talks about core functionalities like sales pipeline management, lead generation, and customer support. ConvergeHub also supports the same with features essentially designed to streamline the SMB workflows.

Here’s a look at the key features of the ConvergeHub hat SMBs might found useful.

  • Sales Pipeline Management: ConvergeHub provides visual pipelines to track deals, forecast sales, and identify potential roadblocks.
  • Lead Generation: Built-in lead capture forms and email marketing tools help convert website visitors into qualified leads.
  • Customer Support: Manage customer tickets, track resolution times, and provide exceptional customer service experiences.

Simplified Marketing Automation

Salesforce requires integration with third-party marketing automation tools like Mailchimp, which further adds to the complexity and cost of the product. It means to run the marketing automation feature of Salesforce, additional support and licenses from other product is needed. On the contrary, ConvergeHub comes with in-built marketing automation features within its core platform. So, when a user is implementing ConvergeHub, he can already access the built-in features in the platform that helps them target email campaigns, track campaign performance, and nurture leads with automated workflows.

Data to Support the Claims: ConvergeHub’s Strengths 

And, if you are still not convinced with the advantages mentioned above, here’s a look at the data fro credible sources where users have chsen ConvergeHub at the better alternative. Several review platforms like G2 Crowd rates ConvergeHub higher than Salesforce for ease of use and ease of doing business. So is Software Reviews and Capterra.  Capterra has also further highlighted the  ConvergeHub’s affordability and positive customer reviews.

Here’s a glimpse into the data:

 G2 Crowd

  Ease of Use: ConvergeHub (8.8) vs. Salesforce (8.3)

Ease of Doing Business: ConvergeHub (9.2) vs. Salesforce (8.8)

Capterra 

 Average User Rating: ConvergeHub (4.7 out of 5 stars) vs. Salesforce (4.3 out of 5 stars)

 Beyond the Data: Additional Benefits of ConvergeHub 

While cost, ease of use, and built-in marketing automation are clear advantages, ConvergeHub offers other benefits:

Scalability:  ConvergeHub scales efficiently as your business grows, eliminating the need to migrate CRMs later.

Security: ConvergeHub prioritizes data security with robust security measures in place.

Customer Support: ConvergeHub offers responsive customer support, ensuring you get the help you need when you need it.

Ready to make a Switch? Here’s a look at the smooth transition

If you are already convinced that ConvergeHub is a better Salesforce alternative and planning to switch, there are experts to help you with it. In fact the transitioning itself is absolutely smooth and quite straightforward process. ConvergeHub offers data migration services to ensure a seamless transition of your customer data and sales pipeline.

Final Thoughts: Does ConvergeHub supports your needs?

We understand how SMBs often struggle with finances. If you are one of them and stuck with the thought that Salesforce is the best, you won’t be able to make the transition. Instead, you can choose to get rid of he enormous costs and complexity associated with Salesforce, ConvergeHub is a compelling alternative. Its user-friendly interface, built-in marketing automation, and focus on core CRM functionalities make it ideal for growing businesses. With its affordable pricing and commitment to customer support, ConvergeHub empowers SMBs to streamline their operations, nurture leads, and close more deals.

And finally there’s nothing called best CRM in the market. Each product has a set of beneficial features. So, the best CRM for your business is the one that addresses your specific needs and budget. Consider your requirements, evaluate both platforms, and make an informed choice.

5 Trends You Should Follow In Sales In 2020

Buyers in 2019 have the power to go online and then research offerings on-demand that can be made available to them in a matter of a few clicks. These are the exact reason as to which businesses, be it big or small have a singular opportunity to sell more in less time. However, with time and budget constraints added on to your sales teams, it becomes really impossible to access every business growth technology and tool in the toolbox to select the right solution to help your business grow. Hence in this article let us look at these unique sales trends that entrepreneurs are following in 2020 to boost their sales cycles and harvest more revenue.

Buyers in 2019 have the power to go online and then research offerings on-demand that can be made available to them in a matter of a few clicks.
These are the exact reason as to which businesses, be it big or small have a singular opportunity to sell more in less time.
However, with time and budget constraints added on to your sales teams, it becomes really impossible to access every business growth technology and tool in the toolbox to select the right solution to help your business grow.

CRM adoption will grow at 13.5% CAGR over the next three years - SelectHub Click To Tweet

Hence in this article let us look at these unique sales trends that entrepreneurs will be following in 2020 to boost their sales cycles and harvest more revenue.

  1. Personalized Emails

By now in 2019 most businesses out there in the marketplace have relevant data on their customers. Now, these data-points can include basic facts such a prospect’s or customer’s name, address, email, telephone numbers and birthday while also having information about their buyer behaviors.
For an example, if your customer frequently orders a few offerings manufactured by your company, you can send them personalized emails with an exclusive offer on that product or service, which will not only illustrate that you cherish the relationship that your business has built with the customer, but it will even reward the customers for their unwavering loyalty.

  1. Mobile Apps

As of date, there are a few billion people on this planet who uses a Smartphone. In fact, this will not be a surprising fact to learn if you are also reading this article on your Android or iPhone.

Hence in this age of digitalization build a mobile app for your brand so that you reach the consumers of your brand directly and on the go.

This is because, a mobile app not only provides you full access to promote your offerings that match your buyer’s personas but it also helps to do it without any middle-man getting in the way, since mobile apps can let you enable push notifications to send personalized offers and messages right into the hand of your prospective customers immediately.

  1. Social Selling

According to Forbes more than even 92 percent of B2B businesses are directly influenced by social media channels, and therefore it is of no surprise that in 2019 most sales professionals are actively engaged with customers on social media platforms such as Twitter, Facebook, Instagram, LinkedIn, and YouTube.

Now the only reason behind this approach to sales is that high-value customers and prospects of any brand are much easier to talk to on these social media platforms.

Therefore, as a B2B brand to place yourself on the prospect’s radar, try to reach out to them with relatable and relevant content that can aid your customers buy your offerings faster and thereby provide your company with rapid business growth.

  1. Micro-influencer Marketing

In modern times micro-influencers are the farthest picks from your social media moguls and celebrities who have millions of followers online.

This is because unlike celebs, micro-influencers are passionate people who really want to explore your offerings and provide their honest opinions about your products and services.

Moreover, the contents published by micro-influences on their blogs or social media websites are viewed by hundreds of people who take their advice as peer consults.

In fact, micro-influencers are easy to collaborate with and promote your brands’ offerings without burning a hole in your pocket.

Therefore with micro-influencer marketing, you can promote your offerings at an exclusive price for a niche audience and so in 2020 using Instagram as your best bet to find the most happening micro-influencer who is interested in your industry and thereafter push your offerings to a new market.

  1. Customer Relationship Management

Easy to use CRM software is a business growth technology solution that aids in centralizing all your customer-related information on a unified and robust platform.

Therefore once you buy CRM it this tool can come handy when you have one salesperson handling an account or a customer by helping them coordinate without their teammates without leaving their desk.

Most CRM software solutions, be it a powerful CRM platform like Salesforce or even Salesforce Alternative CRM solutions mostly used by startups and small businesses they come with useful features like contact and lead management, sales pipeline management, quote building, workflow, and Sales Force Automation , invoicing capabilities and more.

Fortunate a lot of CRM vendors in the marketplace offer a free trial to help you and your sales teams evaluate their CRM software even before you buy CRM to see if it is the right fit for your business.

Conclusion

Therefore to conclude, it can be said that in 2020 you need to proactively empower your sales teams with these trends in the coming year and implement them as a part of your business growth strategy for finding more customers, leads and revenue growth.

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How to Find Salesforce Alternatives- As Bigger Is Never Always Better For Your Business

Salesforce CRM is a first-rate cloud-based CRM solution, but several businesses are also there those that are not that happy using Salesforce and hence they look for Salesforce alternatives, as- ‘Salesforce is not for everyone.’ So if you are considering replacing Salesforce or just starting out on your search for buying a Customer Relationship Management platform, but is not sure of which one will be the best for your business, it is a good idea to try our several Salesforce competitors available in the CRM marketplace.

Salesforce CRM is a first-rate cloud-based CRM solution, but several businesses are also there those that are not that happy using Salesforce and hence they look for Salesforce alternatives, as- ‘Salesforce is not for everyone.’

The main reasons why small and medium businesses looking for Salesforce alternative are:

  • Cheaper prices
  • More customizability options
  • Simplistic features for easy adoption and learning
  • Ease of use to meet their CRM requirements.

So if you are considering replacing Salesforce or just starting out on your search for buying a Customer Relationship Management platform, but is not sure of which one will be the best for your business, it is a good idea to try our several Salesforce competitors available in the CRM marketplace.

Much like Salesforce, there are also several (practically all) Salesforce alternative CRM that provides a free of cost trial of their services. Some of them even offer a free account. Hence, go ahead, use these risk-free and safe alternatives, and attempt to evaluate as many Salesforce competitors as you like, and then after your search, select the winning CRM that fits your sales and marketing team.

Salesforce CRM holds just 21.1% share of the global Customer Relationship Management software market.- IBM developerWorks (2017) Click To Tweet

Here are some of the parameters that can help you to find the right CRM that you need for your business:

Price

Of course, for all businesses understanding your budget is an important element of any purchase. Moreover, do not always consider the upfront cost, but do your research on the long-term costs versus the benefits that your CRM solution is going to deliver over time. Consider the cost of upgrades, training, and ongoing services, which generally comes out of the same fund allocated for the initial payment. Apart from this, you also need to take into account the cost of software customization, system integration, and the price of additional equipment, like PCs, server or notebooks. Avoid buying a cut-rate Customer Relationship Management application that may suddenly inflate your overall price tag while looking for Salesforce alternatives in the marketplace.

Clearly-Outlined Business Objectives

Before purchasing your CRM, involve your sales, marketing, and customer service departments to provide you a compilation of wish lists and their mandatory requirements so that they can champion and support your decision. In addition to the IT department, you should secure buy-in from one of your C-level executives for your selected CRM platform, so that the person can provide the required capability needed for the yet-to-be-acquired software.

Apart from these, create a checklist of weighted, measured, and prioritized requirements for your CRM software selection, which can act as a benchmark for follow-up analysis of the success of the new software and its return on investment before looking for Salesforce competitors in the marketplace.

Scalability

While finding a CRM for your business always measure the scalability of the software, to ensure that your present choice will not become next year’s lament. You need to understand that you are buying the CRM for helping it to make your business grow, and so the CRM also needs to grow unless you are ready to buy a replacement system a few years down the road.

Ease of Use

Consider the expertise level of your office staffs before purchasing your Salesforce alternative CRM platform. Since, if your chosen CRM software is extremely complex and cumbersome to operate, your employees may shy away from using the software that will at once decrease the software’s value and therefore hit hard on your ROI.

Vendor Strength and Reputation

Scrutinize the reputation of your selected vendors on your short-list. Check into social media networks which give user reviews and independent analysis of CRM software. You can also speak directly to existing customers of your short-listed CRM software and know about the brand’s strength and weaknesses; especially how well the CRM support staffs helps their customers by keeping them in the loop on future developments and updates of the CRM platform.

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Conclusion

Therefore, in a gist, never be in a haste to clinch a new CRM solution. To find your Salesforce alternatives, always carefully consider your objectives, expectations, and requirements and then meticulously plan your purchase to ensure your purchasing decision delivers both savings and improvement in your business’s workflow, by truly living up to its promises and benefits until the end.

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